Instagram Link in Bio Page

Your Instagram account only supports links – in the page top bio area. If you want to include social media links to products, services, or news items at Instagram the protocol is to set up a "link-in-bio" service like lnk.bio or linktr.ee.

These services run anywhere from free to $20/month, but if you want to curate your own Instagram posts - with links - at your website and save a few dollars, simply use the Instagram page. Add your image, your link, and a description.

You can use any URL you like, so if you want to include tracking you simply need to add the tracking URL from your analytics package.
Back at Instagram add the link to your Instagram page at your website. It looks kind of like this:  HollyWorks.com/Instagram